Job Title
Digital Account ManagerJob Description
I. Job Summary | Major goals and objectives.
Media Now Interactive a division of DotDash Meredith provides a single point of contact for multiplatform, customized and targeted advertising. From research and strategy to implementation and analysis, Media Now Interactive offers a full suite of digital products and services as well a targeted integrated opportunities to efficiently and effectively reach audiences in select markets.
The Digital Account Manager is ultimately responsible for the successful execution of Media Now Interactive's online advertising campaigns, as well as client relations. Once a digital contract has been signed by the client and booked with Media Now Interactive's Business Office, a Digital Account Manager may be assigned to take the lead on managing the remainder of the process.
II. Essential Job Functions
Weight %
Accountabilities, Actions and Expected Measurable Results
50%
Develop and present campaign results to clients and represent client feedback internally to drive opportunities to better align with customer needs across future opportunities
Manage all aspects of advertiser campaign planning, launch execution, optimization and recap
20%
Establish regular contact with customers to ensure their needs are met, communicate campaign progress, measure progress and proactively address issues and develop solutions
20%
Act as point person for client questions and concerns
Participate in client presentations with sales
Responsible for overall client satisfaction
10%
Up-sell and renew existing campaigns/clients, focus on retention and growing business
Scope opportunities through partner kick off calls with sales and clients as needed
Liaise with internal groups as needed to deliver solutions to clients
All other duties as assigned.
III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:
Experience:
Specific Knowledge, Skills and Abilities:
Excellent interdepartmental coordination and cooperation skills
Demonstrated strong analytical/problem solving, organizational skills
Ability to effectively manage multiple projects, timelines and details
Outstanding leadership skills suited to a collaborative, team-oriented environment
Knowledge of online research methods, 3rd party research tools, and understanding of the facets of online advertising and ad metrics
Skills in coaching and influencing others
Proficient in Microsoft Office, Excel, PowerPoint, Email and basic web-based protocols and communication tools
Related online management experience, agency / media experience preferred
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here:https://www.e-verify.gov/employees
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